Boricua de Corazón in the heart of New York City

Yesterday, New York City was awash with vibrant colors, infectious rhythms, and boundless enthusiasm as it hosted the 2024 Puerto Rico Day Parade, a jubilant celebration that highlighted the theme "Boricua de Corazón" or "Puerto Rican at Heart." This theme resonated deeply with both Puerto Ricans on the island and those living in the United States, serving as a poignant reminder of their rich heritage and enduring pride.

The parade was an explosion of Puerto Rican culture, featuring elaborate floats adorned with the iconic red, white, and blue of the Puerto Rican flag. Participants and onlookers alike donned traditional attire, while the streets echoed with the sounds of salsa, reggaeton, and bomba y plena, underscoring the profound musical legacy of Puerto Rico.

This year's grand marshal was the renowned salsa singer Tito Nieves, whose presence brought an extra layer of excitement to the event. His involvement underscored the parade's connection to the vibrant musical traditions that are a cornerstone of Puerto Rican culture. Nieves’ infectious energy was matched by the madrina of the event, Lisa "Lisa Lisa" Velez, a celebrated musician who has long been a cherished figure in the Puerto Rican community. The padrino, actor and activist Ramón Rodriguez, brought a touch of Hollywood glamour and a strong voice for social justice, further enriching the parade's diverse representation.

As the parade made its way through the heart of New York City, it honored numerous Puerto Ricans who have made significant contributions across various fields such as music, sports, and activism. This acknowledgment served to inspire and instill pride in the younger generations, showcasing the impact and achievements of their compatriots.

Performers at the event included a stellar lineup of talent, each bringing their unique flair to the celebration. Lisa Lisa, known for her groundbreaking work in the 80s and 90s, captivated the audience with her classic hits. Rising stars like Bianca Graulau and Glorimar Marrero added contemporary beats to the mix, while Ana Teresa Toro and Rafi Mercado provided thought-provoking performances that highlighted Puerto Rican artistry and intellect.

Other notable performers included Asianna Saragosa Torres, Andrés González, Emilio Colón, Pedro Adorno, Cathy Vigo, and Zayra Pola, each contributing to the rich tapestry of the day's entertainment. Their performances ranged from soulful ballads to energetic dance routines, encapsulating the dynamic and multifaceted nature of Puerto Rican culture.

One of the standout aspects of this year’s parade was the work of internationally acclaimed photographer Joseph Ralph Fraia, who captured the event through his lens, immortalizing its vibrant energy and the genuine emotions of its participants. Fraia’s stunning photographs not only documented the spectacle but also conveyed the intense feelings and authenticity that define the Puerto Rico Day Parade. His images are a testament to the parade's success in bringing the community together in a shared celebration of identity and heritage.

The theme "Boricua de Corazón" encapsulated the essence of the event, reflecting a deep-seated love for Puerto Rico that transcends borders. For many Puerto Ricans in the United States, the parade is more than just a festive occasion; it is a powerful reminder of their roots and an opportunity to express their cultural pride. It serves as a bridge connecting them to their homeland, fostering a sense of unity and belonging.

The 2024 Puerto Rico Day Parade was a resounding success, a day of fun, color, and entertainment that showcased the indomitable spirit of the Puerto Rican people. It celebrated their achievements, honored their heritage, and, most importantly, reminded everyone that being "Boricua de Corazón" is a proud and unbreakable bond.

Article and photos by Joseph Ralph Fraia - @jrfstudio - jrfstudio.com